My Salon Guide
Brand identity and a custom WordPress platform that helps people discover salons, stylists and beauty professionals.

Challenge
The client wanted more than a directory: a premium platform where people discover salons, stylists and beauty professionals through an elegant, trustworthy experience, ready for international markets and easy for admins and businesses to manage.
Approach
I created the brand identity, the UX/UI system and the responsive design, aiming for a clean, editorial feel that lets people browse with minimal friction. Then I built the whole platform on WordPress with a custom theme instead of a template, including a personal dashboard where registered users manage their profiles.
Result
A custom product with its own identity and functionality, now listing more than 150 salons and 600 beauty professionals across 25+ countries.










“He was responsive, detail-oriented, and always quick to follow up whenever we had questions or needed adjustments. We’re happy with the outcome and highly recommend his services.”
Dartmouth College →
AR app that brought campus exhibitions to life.

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